Networks, crowds, and markets :reasoning about a highly connected world
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York
Name of Publisher, Distributor, etc.
Cambridge University Press
Date of Publication, Distribution, etc.
2010
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xv, 727 p. : ill., map
GENERAL NOTES
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Includes bibliographical references and index
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
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David Easley, Jon Kleinberg
ORIGINAL VERSION NOTE
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1
CONTENTS NOTE
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Machine generated contents note: 1. Overview; Part I. Graph Theory and Social Networks: 2. Graphs; 3. Strong and weak ties; 4. Networks in their surrounding contexts; 5. Positive and negative relationships; Part II. Game Theory: 6. Games; 7. Evolutionary game theory; 8. Modeling network traffic using game theory; 9. Auctions; Part III. Markets and Strategic Interaction in Networks: 01. Matching markets; 11. Network models of markets with intermediaries; 21. Bargaining and power in networks; Part IV. Information Networks and the World Wide Web: 31. The structure of the Web; 41. Link analysis and Web search; 51. Sponsored search markets; Part V. Network Dynamics: Population Models: 61. Information cascades; 71. Network effects; 81. Power laws and rich-get-richer phenomena; Part VI. Network Dynamics: Structural Models: 91. Cascading behavior in networks; 02. The small-world phenomenon; 12. Epidemics; Part VII. Institutions and Aggregate Behavior: 22. Markets and information; 32. Voting; 42. Property