عنوان
پدید آورنده
موضوع
رده
P94.65.U6 C36 2017
P94
.
65
.
U6
C36
2017
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1319058515
(Number (ISBN
1319068294
(Number (ISBN
9781319058517
(Number (ISBN
9781319068295
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Media & culture :
General Material Designation
[Book]
Other Title Information
mass communication in a digital age /
First Statement of Responsibility
Richard Campbell, Miami University ; Christopher R. Martin, University of Northern Iowa ; Bettina Fabos, University of Northern Iowa.
EDITION STATEMENT
Edition Statement
Eleventh edition.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Boston :
Name of Publisher, Distributor, etc.
Bedford/St. Martin's, Macmillan Learning,
Date of Publication, Distribution, etc.
2017.
Date of Publication, Distribution, etc.
©2017
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxx, 541 pages, 59 variously numbered pages :
Other Physical Details
illustrations ;
Dimensions
28 cm
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
CONTENTS NOTE
Text of Note
Mass communication: a critical approach -- The internet, digital media and media convergence -- Digital gaming and the media playground -- Sound recording and popular music -- Popular radio and the origins of broadcasting -- Television and cable: the power of visual culture -- Movies and the impact of images -- Newspapers: the rise and decline of modern journalism -- Magazines in the age of specialization -- Books and the power of print -- Advertising and commercial culture -- Public relations and framing the message -- Media economics and the global marketplace -- The culture of journalism: values, ethics, and democracy -- Media effects and cultural approaches to research -- Legal controls and freedom of expression.
Text of Note
Digital media and convergence -- Sounds and images -- Words and pictures -- The business of mass media -- Democratic expression and the mass media.
0
2
SUMMARY OR ABSTRACT
Text of Note
"Now more than ever, media surround, enhance, and affect our everyday experiences. Navigating the converged worlds of text, audio, and visual media - and understanding how they fit together - can be challenging. Media & Culture recognizes these challenges and makes the media industries accessible in print and online. The new edition reflects the latest and most relevant changes to the digital media world, from multi-platform television to streaming music to shifting economics to social change. We've merged the print book with our digital capabilities by offering a brand new interactive timeline and thought-provoking videos through our LaunchPad platform. With these exciting additions, Media & Culture brings together industry expertise, media history, and current trends for an exhilarating look at the media right now."--Page 4 of cover.
PARALLEL TITLE PROPER
Parallel Title
Media and culture :
Other Title Information
mass communication in a digital age
TOPICAL NAME USED AS SUBJECT
Mass media and culture-- United States.
Popular culture-- United States.
Mass media and culture.
Popular culture.
GEOGRAPHICAL NAME USED AS SUBJECT
United States.
7
DEWEY DECIMAL CLASSIFICATION
Number
302
.
23
LIBRARY OF CONGRESS CLASSIFICATION
Class number
P94
.
65
.
U6
Book number
C36
2017
PERSONAL NAME - PRIMARY RESPONSIBILITY
Campbell, Richard,1949-
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Fabos, Bettina
Martin, Christopher R.
ORIGINATING SOURCE
Date of Transaction
20200822173727.0
Cataloguing Rules (Descriptive Conventions))
rda
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
