عنوان

Media & culture :

شابک

1319058515

شابک

1319068294

شابک

9781319058517

شابک

9781319068295

عنوان اصلي

Media & culture :

نام عام مواد

[Book]

ساير اطلاعات عنواني

mass communication in a digital age /

نام نخستين پديدآور

Richard Campbell, Miami University ; Christopher R. Martin, University of Northern Iowa ; Bettina Fabos, University of Northern Iowa.

وضعيت ويراست

Eleventh edition.

محل نشرو پخش و غیره

Boston :

نام ناشر، پخش کننده و غيره

Bedford/St. Martin's, Macmillan Learning,

تاریخ نشرو بخش و غیره

2017.

تاریخ نشرو بخش و غیره

©2017

نام خاص و کميت اثر

xxx, 541 pages, 59 variously numbered pages :

ساير جزييات

illustrations ;

ابعاد

28 cm

متن يادداشت

Includes bibliographical references and index.

متن يادداشت

Mass communication: a critical approach -- The internet, digital media and media convergence -- Digital gaming and the media playground -- Sound recording and popular music -- Popular radio and the origins of broadcasting -- Television and cable: the power of visual culture -- Movies and the impact of images -- Newspapers: the rise and decline of modern journalism -- Magazines in the age of specialization -- Books and the power of print -- Advertising and commercial culture -- Public relations and framing the message -- Media economics and the global marketplace -- The culture of journalism: values, ethics, and democracy -- Media effects and cultural approaches to research -- Legal controls and freedom of expression.

متن يادداشت

Digital media and convergence -- Sounds and images -- Words and pictures -- The business of mass media -- Democratic expression and the mass media.

بدون عنوان

0

بدون عنوان

2

متن يادداشت

"Now more than ever, media surround, enhance, and affect our everyday experiences. Navigating the converged worlds of text, audio, and visual media - and understanding how they fit together - can be challenging. Media & Culture recognizes these challenges and makes the media industries accessible in print and online. The new edition reflects the latest and most relevant changes to the digital media world, from multi-platform television to streaming music to shifting economics to social change. We've merged the print book with our digital capabilities by offering a brand new interactive timeline and thought-provoking videos through our LaunchPad platform. With these exciting additions, Media & Culture brings together industry expertise, media history, and current trends for an exhilarating look at the media right now."--Page 4 of cover.

عنوان اصلي به زبان ديگر

Media and culture :

ساير اطلاعات عنواني

mass communication in a digital age

موضوع مستند نشده

Mass media and culture-- United States.

موضوع مستند نشده

Popular culture-- United States.

موضوع مستند نشده

Mass media and culture.

موضوع مستند نشده

Popular culture.

موضوع مستند نشده

United States.

بدون عنوان

7

شماره

شماره رده

نشانه اثر

مستند نام اشخاص تاييد نشده

Campbell, Richard,1949-

مستند نام اشخاص تاييد نشده

Fabos, Bettina

مستند نام اشخاص تاييد نشده

Martin, Christopher R.

تاريخ عمليات

20200822173727.0

قواعد فهرست نويسي ( بخش توصيفي )

rda

نام الکترونيکي

نوع ماده

[Book]

تكميل شده

Y