:a new paradigm for improving customer relations in libraries and information services ; Satellite Meeting Sao Paulo, Brasil, August 18-20, 2004 = O cliente virtual : um novo paradigma para melhorar o relacionamento entre clientes e servicos de informacao e bibliotecas ; Reuniao Satelite Sao Paulo, Brasil, August 18-20, 2004 = L'usager virtuel : un nouveau paradigme pour ameliorer le service ظ la clientele dans les bibliotheques et services d'information ; Colloque Satellite, Sao Paulo, Brasil, August 18-20, 2004 = El cliente virtual : un nuevo paradigma para mejorar el relacionamento entre clientes y servicios de informacion y biblioteca ; Reunion Satelite Sao Paulo, Brasil, August 18-20, 2004
/ edited by Sueli Mara Soares Pinto Ferreira and Rejean Savard
Munchen
, 2005.
xvi, 385 p.
: ill.
(IFLA publications,0344-6891
; 117)
International conference proceedings of a conference organized by the Management and Marketing Section of IFLA.
Print
Includes bibliographical references and indexes.
Cliente virtual : um novo paradigma para melhorar o relacionamento entre clientes e servicos de informacao e bibliotecas
Usager virtuel : un nouveau paradigme pour ameliorer le service ظ la clientele dans les bibliotheques et services d'information
Cliente virtual : un nuevo paradigma para mejorar el relacionamento entre clientes y servicios de informacion y biblioteca
Libraries- Public relations Congresses
Customer relations- Management Congresses
Information services- Marketing Congresses
Internet access for library users Congresses
Bibliotheques- Relations publiques Congres
Relations avec la clientele- Gestion Congres
Documentation, Services de- Gestion Congres
Internet dans les bibliotheques Congres
Bibliotheques virtuelles Congres
Utilisateurs des bibliotheques Congres
Bibliotheques- Satisfaction des utilisateurs Congres