Richard Campbell, Miami University ; Christopher R. Martin, University of Northern Iowa ; Bettina Fabos, University of Northern Iowa.
وضعیت ویراست
وضعيت ويراست
Ninth edition.
مشخصات ظاهری
نام خاص و کميت اثر
xxviii, 583, 70 unnumbered pages :
ساير جزييات
illustrations (some color) ;
ابعاد
28 cm
یادداشتهای مربوط به کتابنامه ، واژه نامه و نمایه های داخل اثر
متن يادداشت
Includes bibliographical references and index.
یادداشتهای مربوط به مندرجات
متن يادداشت
Mass communication: a critical approach : Culture and the evolution of mass communication ; The development of media and their role in our society ; Surveying the cultural landscape ; Critiquing media and culture -- Part 1. Digital media and convergence : The Internet, digital media, and media convergence : The development of the Internet and the Web ; The Web goes social ; Convergence and mobile media ; The economics and issues of the Internet ; The Internet and democracy -- Digital gaming and the media playground : The development of digital gaming ; The Internet transforms gaming ; The media playground ; Trends and issues in digital gaming ; The business of digital gaming ; Digital gaming, free speech, and democracy -- Part 2. Sounds and images : Sound recording and popular music : The development of sound recording ; U.S. popular music and the formation of rock ; A changing industry: reformations in popular music ; The business of sound recording ; Sound recording, free expression, and democracy -- Popular radio and the origins of broadcasting : Early technology and the development of radio ; The evolution of radio ; Radio reinvents itself ; The sounds of commercial radio ; The economics of broadcast radio ; Radio and the democracy of the airwaves -- Television and cable: the power of visual culture : The origins and development of television ; The development of cable ; Technology and convergence change viewing habits ; Major programming trends ; Regulatory challenges to television and cable ; The economics and ownership of television and cable ; Television, cable, and democracy -- Movies and the impact of images : Early technology and the evolution of movies ; The rise of the Hollywood studio system ; The studio system's golden age ; The transformation of the studio system ; The economics of the movie business ; Popular movies and democracy -- Part 3. Words and pictures : Newspapers: the rise and decline of modern journalism : The evolution of American newspapers ; Competing models of modern print journalism ; The business and ownership of newspapers ; Challenges facing newspapers today ; Newspapers and democracy -- Magazines in the age of specialization : The early history of magazines ; The development of modern American magazines ; The domination of specialization -- The organization and economics of magazines ; Magazines in a democratic society -- Books and the power of print : The history of books from papyrus to paperbacks ; Modern publishing and the book industry ; Trends and issues in book publishing ; The organization and ownership of the book industry ; Books and the future of democracy --
متن يادداشت
Part 4. The business of mass media : Advertising and commercial culture : Early developments in American advertising ; The shape of U.S. advertising today ; Persuasive techniques in contemporary advertising ; Commercial speech and regulating advertising ; Advertising, politics, and democracy -- Public relations and framing the message : Early developments in public relations ; The practice of public relations ; Tensions between public relations and the press ; Public relations and democracy -- Media economics and the global marketplace : Analyzing the media economy ; The transition to an information economy ; Specialization, global markets, and convergence ; Social issues in media economics ; The media marketplace and democracy -- Part 5. Democratic expression and the mass media : The culture of journalism: values, ethics, and democracy : Modern journalism in the information age ; Ethics and the news media ; Reporting rituals and the legacy of print journalism ; Journalism in the age of TV and the Internet ; Alternative models: public journalism and "fake" news ; Democracy and reimagining journalism's role -- Media effects and cultural approaches to research : Early media research methods ; Research on media effects ; Cultural approaches to media research ; Media research and democracy -- Legal controls and freedom of expression : The origins of free expression and a free press ; Film and the First Amendment ; Expression in the media: print, broadcast, and online ; The First Amendment and democracy -- Extended case study: Our digital world and the self-invasion of privacy : Step 1. Description ; Step 2. Analysis ; Step 3. Interpretation ; Step 4. Evaluation ; Step 5. Engagement -- Glossary.
بدون عنوان
0
بدون عنوان
0
یادداشتهای مربوط به خلاصه یا چکیده
متن يادداشت
The 2015 update goes beyond current events and trends to focus on what these changes mean, with updated chapter openers and all-new Extended Case Study.
عنوان اصلی به زبان دیگر
عنوان اصلي به زبان ديگر
Media and culture
عنوان اصلي به زبان ديگر
Mass communication in a digital age
موضوع (اسم عام یاعبارت اسمی عام)
موضوع مستند نشده
Mass media and culture-- United States.
موضوع مستند نشده
Popular culture-- United States.
رده بندی کنگره
شماره رده
P94
.
65
.
U6
نشانه اثر
C36
2014
نام شخص به منزله سر شناسه - (مسئولیت معنوی درجه اول )