یادداشتهای مربوط به کتابنامه ، واژه نامه و نمایه های داخل اثر
متن يادداشت
Includes bibliographical references and index
یادداشتهای مربوط به مندرجات
متن يادداشت
The marketing/media ecology / Charles Warner -- Selling : assumptions, approaches, and types of selling / Charles Warner -- Sales ethics / Charles Warner -- The AESKOPP system of selling / Charles Warner -- Attitude and goal setting / Charles Warner -- Emotional intelligence / Charles Warner -- Skills : effective communication, effective listening and understanding people / Charles Warner -- Skills : influence and creating value / Charles Warner -- Skills : prospecting and identifying problems / Charles Warner -- Skills : generating solutions, proposals, and presentations / Charles Warner -- Skills : presenting / Charles Warner -- Skills : negotiating and closing / Charles Warner -- Skills : servicing / Charles Warner -- Business and finance / William Redpath -- Marketing / Tim Larson and Ken Foster -- Media research / Roger Baron -- Advertising / Charles Warner -- Television / J. William Grimes and Ron Steiner -- Newspapers / Thomas J. Stultz -- The Internet / Vincent Thompson and Paul Talbot -- Radio / Paul Talbot -- Magazines / Phil Frank -- Media comparisons : advantages and disadvantages / Charles Warner -- Opportunities, organization, and time management / Charles Warner.
موضوع (اسم عام یاعبارت اسمی عام)
عنصر شناسه ای
Selling--Broadcast advertising.
عنصر شناسه ای
Advertising, Newspaper.
عنصر شناسه ای
Internet advertising.
عنصر شناسه ای
Advertising, Magazine.
عنصر شناسه ای
Advertising, Outdoor.
رده بندی کنگره
شماره رده
HF
5439
.
B67W37
2009
نام شخص به منزله سر شناسه - (مسئولیت معنوی درجه اول )