عنوان

Writing and research for graphic designers: a designer's manual to strategic communication and presentation

شابک

978-1-59253-804-1

زبان متن نوشتاري يا گفتاري و مانند آن

لاتين

زبان متن نوشتاري يا گفتاري و مانند آن

انگليسي

نام نخستين پديدآور

Steven Heller

نام ساير پديدآوران

author

عنوان اصلي

Writing and research for graphic designers: a designer's manual to strategic communication and presentation

محل نشرو پخش و غیره

Beverly, Mass

نام ناشر، پخش کننده و غيره

Rockport Publishers

تاریخ نشرو بخش و غیره

2012

نام خاص و کميت اثر

176 p.: illustrations (chiefly color); 26 cm

متن يادداشت

مرجع به حساب نمي آيد

متن يادداشت

Includes bibliographical references (p. 163 - 164) and index

متن يادداشت

"For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of research and writing in design--and how they explain visuals and can be visualized. These pages address communication on various levels and to all audiences:- Designers to Designers- Designers to Clients- Designers to the Design-literate- Designers to the Design-agnosticBeing able to express the issues and concerns of the design practice demands facts, data, and research. With Writing and Research for Graphic Designers, you'll learn how to turn information into a valuable asset-- one of the key talents of the design researcher"

عنصر شناسه ای

Commercial art -- Marketing

عنصر شناسه ای

Graphic arts -- Marketing

عنصر شناسه ای

Business writing

عنصر شناسه ای

Research

عنصر شناسه ای

DESIGN / Graphic Arts / General

عنصر شناسه ای

DESIGN / Reference

شماره رده

عنصر شناسه اي

مولف

کد نقش

Heller, Steven