1. A framework for marketing management /
Author: Philip Kotler, Northwestern University ; Kevin Lane Keller, Dartmouth College.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Marketing-- Management.,Marketing-- Management.,Marketing.,Marketingmanagement.
Classification :
HF5415
.
13
.
K636
2016
2. Aktuelle Perspektiven des Marketingmanagements :
Author: Akademische Marketinggesellschaft e.V./Oliver Klante (Hrsg.).
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Kirchgeorg, Manfred.,Marketing.,Marketingmanagement.
3. Beyond traditional marketing :
Author: lead author and editor, Kamran Kashani ; contributors Jean-Pierre Jeannet [and others].
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Marketing.,Marketing.,Marketing.,Marketingmanagement.,Marketingmanagement.,Marketingstrategie.,Marketingstrategie.
Classification :
HF5415
.
K2875
2005
4. Corporate Social Responsibility und Konsumentenverhalten :
Author: Jan Wassmann.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: BUSINESS & ECONOMICS -- Management.,Consumer behavior.,Social responsibility of business.
Classification :
HD60
.
J369
2013
5. Die Zukunft der Marke :
Author: Peter Haller ; Wolfgang Twardawa.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Markenführung,Markenpolitik.,Marketingmanagement.
Classification :
HF5415
.
15
P484
2014
6. Erfolgreiches Produktmanagement :
Author: Klaus Aumayr.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: BUSINESS & ECONOMICS -- Industrial Management.,Marketing.,Product management.
Classification :
HF5415
.
15
K538
2013
7. Evolution der Informationsgesellschaft
Author:
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Social sciences.,Sociology.,Informationsgesellschaft.,Kommunikation.,Kommunikationspolitik,Kommunikationsstrategie,Markenpolitik,Markenpolitik.,Marketing.,Marketingmanagement,Neue Medien,Social Media,Social sciences.,Sociology.,World Wide Web 2.0,World Wide Web 2.0.
Classification :
HM401-1281
8. Evolutionäre Strategien der Unternehmensführung
Author:
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Business,Business.,Marketingmanagement
Classification :
HD35
.
E965
1993
9. Grundlagen der CSR aus der Perspektive des Marketings historische Entwicklung und Begriffsklärung
Author: Jan Waßmann
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Corporate Social Responsibility,Marketingmanagement
Classification :
HD62
.
6
J369
2014
10. Hindernislauf Marketing :
Author: Klaus Backhaus.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Marketingmanagement,Wettbewerbsvorteil
Classification :
HF5415
.
2
K538
2013
11. Interkulturelles Marketing Wirkungszusammenhänge zwischen Kultur, Konsumverhalten und Marketing
Author:
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Economics,Economics.,Internationales Marketing
12. Internationales Marketing-Management
Author:
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Economics.,Economics/Management Science.,Industrial management.,Marketing.,Economics.,Exportwerbung,Industrial management.,Internationales Marketing,Kommunikationspolitik,Marketing.,Marketingmanagement
Classification :
HF5410-5417
.
5
13. Kundennutzen durch digitale Transformation :
Author: herausgegeben von Elke Brucker-Kley, Denisa Kykalová, Thomas Keller.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Business.,Electronic commerce.,Industrial management.,Management information systems.,Business strategy.,Business.,Electronic commerce.,Industrial management.,Management information systems.
Classification :
HD30
.
2
14. Live Communication Management :
Author: von Manfred Kirchgeorg, Christiane Springer, Christian Brühe.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Economics.,Economics/Management Science,Mass media.
Classification :
HD69
.
P75
V666
2009
15. Management der Marketing-Kommunikation
Author: von Wolfgang Fuchs, Fritz Unger.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject:
16. Marketing communications management :
Author: Paul Copley.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Communication in marketing.,Marketing-- Management.,Communicatie.,Communication in marketing.,Marketing,Marketing-- Management.,Marketing.,Marketingmanagement,Marktkommunikation,Unternehmen
Classification :
HF5415
.
123
.
C67
2004
17. Marketing im Wandel :
Author: Heribert Meffert (Hrsg.).
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Internationales Management,Marketing,Marketingmanagement.
Classification :
HF5411
.
H475
1980
18. Marketing management /
Author: Philip Kotler.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Marketing-- Management.,Marketing-- Gestion.,Marketing-- Management.,Marketing-- Management.,Marketingmanagement
Classification :
HF5415
.
13
.
K64
2000
19. Marketing management in the 21st Century /
Author: Noel Capon, James Mac Hulbert.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Marketing-- Management.,Management.,Marketing-- Management.,Marketing.,Marketingmanagement
Classification :
HF5415
.
13
.
C265
2001
