علوم اجتماعی (عمومی)
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Brands and brand management: contemporary research perspectives
Author: [edited by] Barbara Loken, Rohini Ahluwalia, and Michael J. Houston
Library: Library of Faculty of Entrepreneurship University of Tehran (Tehran)
Subject: Branding (Marketing),Brand name products -- Management
Classification :
HF
5415
.
1255
.
B73
2010
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