عنوان
پدید آورنده
موضوع
رده
۶۵۸ /۸ ه ۳۶۷ م
۶۵۸
/
۸
ه
۳۶۷
م
کتابخانه
محل استقرار
استان: Khorasan Razavi ـ شهر: Mashhad
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
۲۵۷۱۵۲
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
فارسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
مباني نظريه‌پردازي در بازاريابي
General Material Designation
[کتاب هاي فارسي و عربي]
Other Title Information
: به سوي يک نظريه عمومي بازاريابي
First Statement of Responsibility
/ مولف شلبي دي. هانت
Subsequent Statement of Responsibility
؛ مترجمين محمد حقيقي، مسعود کرمي
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
تهران
Name of Publisher, Distributor, etc.
: موسسه کتاب مهربان نشر
Date of Publication, Distribution, etc.
، ۱۳۸۶
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
۳۲۰ ص.
Other Physical Details
: نمودار
GENERAL NOTES
Text of Note
978-964-7725-62-0 ISBN
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
عنوان اصلي: 2002 .Foundations of marking theory: toward a general theory of marking, C
PARALLEL TITLE PROPER
Parallel Title
2002 .Foundations of marking theory: toward a general theory of marking, C
OTHER VARIANT TITLES
Variant Title
به سوي يک نظريه عمومي بازاريابي
TOPICAL NAME USED AS SUBJECT
Entry Element
بازاريابي -- مديريت
Entry Element
بازاريابي
DEWEY DECIMAL CLASSIFICATION
Number
۶۵۸
/
۸
ه
۳۶۷
م
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
هانت
Entry Element
Hunt
Part of Name Other than Entry Element
، شلبي
Part of Name Other than Entry Element
, Shelby D.
Dates
، ۱۹۳۹ - م.
ba
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
حقيقي
Entry Element
کرمي
Part of Name Other than Entry Element
، محمد
Part of Name Other than Entry Element
، مسعود
Dates
، ۱۳۲۹ -
Dates
، ۱۳۵۶ -
ORIGINATING SOURCE
Country
ایران
فهرستنويسي قبلي
BF
1
