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Marketing management : analysis, planning, implementation, and control
پدید آورنده
Kotler, Philip.
موضوع
Marketing - Management
رده
HF
5415
.
13
.
K64
1997
کتابخانه
Central Library of Amirkabir University of Technology
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
۶۶۴۰۷۴۱۸(۰۲۱) – ۶۴۵۴۲۳۴۹(۰۲۱)
CE
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Kotler, Philip.
Title Proper
Marketing management : analysis, planning, implementation, and control
.PUBLICATION, DISTRIBUTION, ETC
9th ed
Place of Publication, Distribution, etc.
Upper Saddle River, N.J.
Name of Publisher, Distributor, etc.
Prentice Hall
Date of Publication, Distribution, etc.
1997
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xl, 789, ]49[ p. : ill. )some col.(, col. map
GENERAL NOTES
Text of Note
Includes bibliographical references and indexes
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing - Management
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
Book number
5415
.
13
Classification Record Number
.
K64
1997
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
Entry Element
Philip Kotler
LOCATION AND CALL NUMBER
Shelving Form of Title, Author, Author/Title
English
Proposal/Bug Report
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