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عنوان
Strategic marketing
پدید آورنده
/ Graeme Drummond, John Ensor
موضوع
Marketing--Management,Marketing--Decision making,Marketing--Planning
رده
HF5415
.
135
.
S7D7
2001
کتابخانه
Insurance Research Institute Library
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
021
-
22092265
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0750652365
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
3688
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Strategic marketing
General Material Designation
[Book]
Other Title Information
:planning and control
First Statement of Responsibility
/ Graeme Drummond, John Ensor
EDITION STATEMENT
Edition Statement
2nd ed.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Oxford ;Boston
Name of Publisher, Distributor, etc.
: Butterworth-Heinemann,
Date of Publication, Distribution, etc.
, 2001.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xiv, 304 p.
Other Physical Details
: ill.
Dimensions
; 25 cm.
GENERAL NOTES
Text of Note
Language: انگلیسی
Text of Note
Published in association with The Chartered Institute of Marketing.
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Print
SERIES
Title
Marketing series (London, England).Student
TOPICAL NAME USED AS SUBJECT
Marketing--Management
Marketing--Decision making
Marketing--Planning
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5415
.
135
Book number
.
S7D7
2001
PERSONAL NAME - PRIMARY RESPONSIBILITY
Drummond, Graeme
PERSONAL NAME - SECONDARY RESPONSIBILITY
Ensor, John
Chartered Institute of Marketing
ORIGINATING SOURCE
Country
ایران
old catalog
p
BL
1
a
Y
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