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عنوان
Basic marketing; a global - manageri al approach
پدید آورنده
/ E. Jerome Mc Carthy, William D. Perreault
موضوع
Marketing - Management,Marketing - U. S. - Management,Export marketing - Management
رده
HF5415
.
13
.
M3B3
1993
کتابخانه
Insurance Research Institute Library
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
021
-
22092265
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
2777
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Basic marketing; a global - manageri al approach
General Material Designation
[Book]
First Statement of Responsibility
/ E. Jerome Mc Carthy, William D. Perreault
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Boston
Name of Publisher, Distributor, etc.
: Irwin
Date of Publication, Distribution, etc.
, 1993.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
XXII, 763 p.
Other Physical Details
: illus
GENERAL NOTES
Text of Note
Language: انگلیسی
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Print
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references
TOPICAL NAME USED AS SUBJECT
Marketing - Management
Marketing - U. S. - Management
Export marketing - Management
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8
M123
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5415
.
13
Book number
.
M3B3
1993
PERSONAL NAME - PRIMARY RESPONSIBILITY
Mc Carthy, E. Jerome
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Perreault William D., joint author
ORIGINATING SOURCE
Country
ایران
old catalog
p
BL
1
a
Y
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