عنوان
پدید آورنده
موضوع
رده
HF5415.32 .P38 2003
HF5415
.
32
.
P38
2003
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1402203160
(Number (ISBN
9781402203169
NATIONAL BIBLIOGRAPHY NUMBER
Number
b755001
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Trendsmart :
General Material Designation
[Book]
Other Title Information
the 21 trends that will change the way you do business /
First Statement of Responsibility
Louis Patler.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Naperville, Ill. :
Name of Publisher, Distributor, etc.
Sourcebooks,
Date of Publication, Distribution, etc.
©2003.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xvi, 285 pages ;
Dimensions
23 cm
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
CONTENTS NOTE
Text of Note
Introduction : a parable -- The Trendsmart leader. Lasting trends. Visionary myopia. Generalized priorities. Delayed urgencies. Acrobatic structures. Grounded risks. Standard deviations. Proactive luck -- The Trendsmart consumer. Mass customization. Local universals. Instant branding. Selective service. Episodic loyalty -- The Trendsmart employee. Paid volunteers. Fringe deficits. Perpetual innovation. Positive negatives. Temporary careers. Complementary competence. Business casual. Working contradictions.
0
PARALLEL TITLE PROPER
Parallel Title
Trend smart
TOPICAL NAME USED AS SUBJECT
Consumers' preferences.
Consumption (Economics)
Marketing.
Consumers' preferences.
Consumption (Economics)
Marketing.
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8343
Edition
22
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5415
.
32
Book number
.
P38
2003
PERSONAL NAME - PRIMARY RESPONSIBILITY
Patler, Louis.
ORIGINATING SOURCE
Date of Transaction
20201204145747.0
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
