عنوان
پدید آورنده
موضوع
رده
HD9349.S634 C5333 2010
HD9349
.
S634
C5333
2010
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1583334068
(Number (ISBN
1583334351
(Number (ISBN
9781583334065
(Number (ISBN
9781583334355
NATIONAL BIBLIOGRAPHY NUMBER
Number
b736773
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
The Coke machine :
General Material Designation
[Book]
Other Title Information
the dirty truth behind the world's favorite soft drink /
First Statement of Responsibility
Michael Blanding.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York :
Name of Publisher, Distributor, etc.
Avery,
Date of Publication, Distribution, etc.
©2010.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
375 pages ;
Dimensions
24 cm
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (pages 295-367) and index.
CONTENTS NOTE
Text of Note
A brief history of Coke -- Building the brand -- Biggering and biggering -- The battle for schools -- The bottled water lie -- "!Toma lo bueno!" -- "Syrup in the veins" -- The full force of the law -- All the water in India -- The case against "killer Coke."
0
SUMMARY OR ABSTRACT
Text of Note
An exposé on the rise of Coca-Cola to become one of the world's most profitable and recognized brands shares unsettling reports on franchise deals in adversarial nations, the role of company products in obesity rates, and the environmental impact of its bottling practices.
ACQUISITION INFORMATION NOTE
Source for Acquisition/Subscription Address
Penguin Group USA, Attn: Order Processing 405 Murray Hill Pkwy, East Rutherford, NJ, USA, 07073-2136
CORPORATE BODY NAME USED AS SUBJECT
Coca-Cola Company-- History.
Coca-Cola Company.
Coca-Cola.
The Coca-Cola Company
TOPICAL NAME USED AS SUBJECT
Bottled water industry.
International business enterprises.
Soft drink industry.
Beverages.
Bottled water industry.
Corporate Social Responsibility
Drinking water.
Erfrischungsgetränkeindustrie
Getränkeindustrie.
Health.
Industry.
Industry.
International business enterprises.
Labour.
Multinational enterprises.
Multinationales Unternehmen.
Protection.
Soft drink industry.
Unternehmen.
DEWEY DECIMAL CLASSIFICATION
Number
338
.
7/66362
Edition
22
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HD9349
.
S634
Book number
C5333
2010
PERSONAL NAME - PRIMARY RESPONSIBILITY
Blanding, Michael.
ORIGINATING SOURCE
Date of Transaction
20201203205255.0
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
