Understanding the Effect of Islamists' Online Persuasive Messages on People's Attitude Change and Information Seeking Behavior
General Material Designation
[Thesis]
First Statement of Responsibility
Omnia Al Desoukie
Subsequent Statement of Responsibility
Chock, Makana; Kinsey, Dennis
.PUBLICATION, DISTRIBUTION, ETC
Name of Publisher, Distributor, etc.
Syracuse University
Date of Publication, Distribution, etc.
2014
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
87
GENERAL NOTES
Text of Note
Committee members: Gadarian, Shana; Liebler, Carol
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Place of publication: United States, Ann Arbor; ISBN=978-1-321-18621-5
DISSERTATION (THESIS) NOTE
Dissertation or thesis details and type of degree
M.A.
Discipline of degree
Media Studies
Body granting the degree
Syracuse University
Text preceding or following the note
2014
SUMMARY OR ABSTRACT
Text of Note
In this study, the researcher aims to look at how people would react to Islamists' online persuasive messages. This study is designed to measure the effects of two types of persuasive messages on people's attitude changes and information seeking behavior. Participants were recruited from a diverse pool using the Mturk website. The researcher recruited participants who are considered out-group members. Those are people who are primarily non-Muslims and non-Arabs. A 3 by 3-multifactorial between subjects experiment with the factors of message type (action justification, group-identity and no messages) and pre-existing attitude group (negative, neutral, and positive) was conducted to examine how a change in attitudes and behavior of these out-group members would occur after receiving the messages. The research findings show an overall favorable attitude change, including members of the control group who were not exposed to any messages. Participants who already held favorable attitudes about Islamists and were exposed to group-identity messages, were they became less favorable about Islamists. The results also indicate that a favorable attitude change does not necessarily lead to more information seeking behavior.
TOPICAL NAME USED AS SUBJECT
Social psychology; Middle Eastern Studies; Web Studies; Mass communications
UNCONTROLLED SUBJECT TERMS
Subject Term
Social sciences;Communication and the arts;Psychology;Al Qaeda;Cognitive dissonance;Islamists;Political psychology;Social media