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Marketing across cultures
پدید آورنده
Jean-Claude Usunier, Julie Anne Lee.
موضوع
Export marketing -- Social aspects.,Intercultural communication.,International business enterprises -- Social aspects.
رده
کتابخانه
Center and Library of Islamic Studies in European Languages
محل استقرار
استان:
Qom
ـ شهر:
Qom
تماس با کتابخانه :
32910706
-
025
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1405871407
(Number (ISBN
9781405871402
NATIONAL BIBLIOGRAPHY NUMBER
Number
b557058
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Marketing across cultures
General Material Designation
[Book]
First Statement of Responsibility
Jean-Claude Usunier, Julie Anne Lee.
EDITION STATEMENT
Edition Statement
4. ed
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York
Name of Publisher, Distributor, etc.
Financial Times Prentice Hall
Date of Publication, Distribution, etc.
2005
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 PDF-fil (xx, 573 s. : illustrations)
GENERAL NOTES
Text of Note
E-bok.
TOPICAL NAME USED AS SUBJECT
Export marketing -- Social aspects.
Intercultural communication.
International business enterprises -- Social aspects.
PERSONAL NAME - PRIMARY RESPONSIBILITY
Jean-Claude Usunier, Julie Anne Lee.
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Jean-Claude Usunier
Julie Lee
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب
[Book]
Y
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