عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
3409136886
(Number (ISBN
9783409136884
NATIONAL BIBLIOGRAPHY NUMBER
Number
b549187
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Dienstleistungsmarketing :
General Material Designation
[Book]
Other Title Information
Grundlagen - Konzepte - Methoden ; mit Fallbeispielen
First Statement of Responsibility
Heribert Meffert/Manfred Bruhn.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Wiesbaden
Name of Publisher, Distributor, etc.
Gabler
Date of Publication, Distribution, etc.
1995
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxii, 627 S. : illustrations, graph. Darst. ; 24 cm.
SERIES
Series Title
Meffert-Marketing-Edition
GENERAL NOTES
Text of Note
Literaturverz. S. 595 - 617.
TOPICAL NAME USED AS SUBJECT
Dienstleistung -- Marketing.
PERSONAL NAME - PRIMARY RESPONSIBILITY
Heribert Meffert/Manfred Bruhn.
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Heribert Meffert
Manfred Bruhn
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
