Revised edition of the author's Strategic management
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references
CONTENTS NOTE
Text of Note
PART 1: Overview of Strategic Management -- Chapter 1: The Nature of Strategic Management -- PART 2: Strategy Formulation -- Chapter 2: The Business Vision and Mission -- Chapter 3: The External Assessment -- Chapter 4: The Internal Assessment -- Chapter 5: Strategies in Action -- Chapter 6: Strategy Analysis and Choice -- PART 3: Strategy Implementation -- Chapter 7: Implementing Strategies: Management and Operations Issues -- Chapter 8: Implementing Strategies: Marketing, Finance/Accounting, R & D, and MIS Issues -- PART 4: Strategy Evaluation -- Chapter 9: Strategy Review, Evaluation, and Control -- PART 5: Key Strategic Management Topics -- Chapter 10: Business Ethics/Social Responsibility/Environmental Sustainability -- Chapter 11: Global/International Issues -- PART 6: Strategic Management Case Analysis