what you need to know to create winning publications
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource (80 pages)
GENERAL NOTES
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"Edited by Scott C. Stevenson"--Running title area
CONTENTS NOTE
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Useful Policies, Guidelines and Publication Procedures -- Tips for Producing Stand-Out Annual Reports -- Newsletter and/or Magazine Production -- Writing and Editing: Copy, Content and Proofing -- Tips for Taking, Managing and Incorporating Photos -- Layout and Design Ideas -- Online Publication Considerations -- Outsourcing: Writing, Photography, Design and Production and More -- Cost-Saving Ideas -- Ways to Evaluate Your Publication's Effectiveness -- Publications Ideas Worth Considering