عنوان

Fashion trends :

(Number (ISBN

1847882935 (pbk.)

(Number (ISBN

1847882943

(Number (ISBN

9781847882936 (pbk.)

(Number (ISBN

9781847882943

Number

dltt

Title Proper

Fashion trends :

General Material Designation

[Book]

Other Title Information

analysis and forecasting /

First Statement of Responsibility

Eundeok Kim, Ann Marie Fiore and Hyejeong Kim

Edition Statement

English edition

Specific Material Designation and Extent of Item

xv, 167 pages :

Other Physical Details

illustrations ;

Dimensions

25 cm

Series Title

Understanding fashion series

Text of Note

Includes bibliographical references and index

Text of Note

Machine generated contents note: 1. The Basics of Fashion Trends and Forecasting -- Objectives -- Introduction to Fashion Trend Terminology -- Fashion Trends in Context -- The Framework for Fashion Change -- Introduction to Fashion Forecasting Terminology -- Historical Overview of Fashion Forecasting -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Reading -- References -- 2. Consumers' Role in Fashion Adoption -- Objectives -- The Innovation Adoption Process -- Factors Influencing the Rate of Adoption: Attributes of the Innovation -- Factors Influencing the Rate of Adoption: Consumer Adopter Categories -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Readings -- References -- 3. The Process and Methods of Fashion Trend Analysis and Forecasting -- Objectives -- The Process of Fashion Trend Analysis and Forecasting -- The Methods of Fashion Trend Analysis and Forecasting -- Future of Fashion Forecasting -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Readings -- References -- 4. The Role of Fashion Industry Professionals in Trend Development and Forecasting -- Objectives -- The Roles of Fashion Industry Professionals in Creating and Supporting Trends -- The Roles of Developers, Gatekeepers, and Promoters -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Reading -- References -- 5. Consumer and Industry Fashion Innovation and Diffusion Accelerators -- Objectives -- The Style-Confident Consumer -- The Role of Industry Technology in Accelerating Product Innovation and Diffusion -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Readings -- References -- 6. Social Responsibility and Sustainability Related to Fashion Trends and Forecasting -- Objectives -- Definitions of Social Responsibility and Sustainability -- Increased Waste Due to Rapid Diffusion of Innovation -- The Influence of Social Responsibility and Sustainability on Fashion Trends -- The Contribution of Internet Information to Socially Responsible Consumer Decisions -- Cost Issues Associated with Environmental Improvements and Programs to Encourage Socially Responsible Firms -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Readings -- References -- 7. The Format of Trend Forecasts and the Influence of Trend Forecasting on Business Decisions -- Objectives -- Formats for Trend Forecasts -- The Influence of Trend Forecasting on Business Decisions -- Chapter Summary -- Key Terms -- Questions for Review and Discussion -- Suggested Readings -- References

0

Clothing trade-- Forecasting

Fashion-- Forecasting

Number

Edition

Class number

Class number

Book number

Book number

Kim, Eundeok

Fiore, Ann Marie

Kim, Hyejeong

Date of Transaction

20141128182918.0

Electronic name

[Book]

Y