عنوان
پدید آورنده
موضوع
رده
HF .H742 5415 1969
HF
.
H742
5415
1969
کتابخانه
محل استقرار
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
The environment of marketing behavior; selections from the literature
First Statement of Responsibility
)edited by( Robert J. Holloway )and( Robert S. Hancock
EDITION STATEMENT
Edition Statement
2d ed
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York
Name of Publisher, Distributor, etc.
Wiley
Date of Publication, Distribution, etc.
)1969(
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
x, 442 p. illus. 26 cm
SERIES
Series Title
The Wiley marketing series
GENERAL NOTES PERTAINING TO DESCRIPTIVE INFORMATION
Text of Note
Published in 1974 under title: The environment of marketing management
SUMMARY OR ABSTRACT
Text of Note
Includes bibliographical references
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing
Entry Element
Consumer behavior
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
Classification Record Number
5415
Book number
.
H742
1969
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
Holloway, Robert J.
Entry Element
Title
Hancock, Robert Spencer
joint ed
English Book
