عنوان
پدید آورنده
موضوع
رده
HF .H46 5415.15 1989
HF
.
H46
5415
.
15
1989
کتابخانه
محل استقرار
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Classic failures in product marketing : marketing principles violations and how to avoid them
First Statement of Responsibility
Donald W. Hendon
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York
Name of Publisher, Distributor, etc.
Quorum Books
Date of Publication, Distribution, etc.
1989
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
205 p. ; 24 cm
GENERAL NOTES PERTAINING TO DESCRIPTIVE INFORMATION
Text of Note
Includes bibliographical references
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes indexes
TOPICAL NAME USED AS SUBJECT
Entry Element
Product management
Entry Element
Business failures - United States
Entry Element
Marketing - United States
Entry Element
New products - United States
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
Classification Record Number
5415
.
15
Book number
.
H46
1989
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
Hendon, Donald W.
Entry Element
Title
English Book
