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The right sensory mix targeting consumer product development scientifically
پدید آورنده
Derval, Diana.,Diana Derval
موضوع
، Consumer behavior, Psychological aspects,، Consumers' preferences,، Senses and sensation,، Target marketing,، Product differentiation,، Verbraucherverhalten, swd,، Preaferenz, swd,، Wahrnehmung, swd,، Produktdifferenzierung, swd,، Zielgruppe, swd
رده
کتابخانه
Library and Documentation Center of Kurdistan University
محل استقرار
استان:
Kurdistan
ـ شهر:
Sanandaj
تماس با کتابخانه :
33624006
-
087
OTHER STANDARD IDENTIFIER
Standard Number
1969
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Derval, Diana.
Title Proper
The right sensory mix targeting consumer product development scientifically
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Berlin ;New York
Name of Publisher, Distributor, etc.
Springer
Date of Publication, Distribution, etc.
c2010
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xiv, 146 p. , ill. )some col.( , 24 cm.
GENERAL NOTES
Text of Note
Includes bibliographical references and index.
TOPICAL NAME USED AS SUBJECT
Entry Element
، Consumer behavior, Psychological aspects
Entry Element
، Consumers' preferences
Entry Element
، Senses and sensation
Entry Element
، Target marketing
Entry Element
، Product differentiation
Entry Element
، Verbraucherverhalten, swd
Entry Element
، Preaferenz, swd
Entry Element
، Wahrnehmung, swd
Entry Element
، Produktdifferenzierung, swd
Entry Element
، Zielgruppe, swd
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8342
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
Entry Element
Diana Derval
TI
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