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Ethics in marketing :international cases and perspectives
پدید آورنده
Murphy, Patrick E.
موضوع
Moral and ethical aspects ، Marketing,Case studies ، Marketing
رده
HF
5415
.
M8348
2012
کتابخانه
Central Library and Documents Center of Al-Zahra University
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
88044040
-
021
OTHER STANDARD IDENTIFIER
Standard Number
440387
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Murphy, Patrick E.
Title Proper by Another Author
8491-
Title Proper
Ethics in marketing :international cases and perspectives
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Abingdon
Name of Publisher, Distributor, etc.
Routledge
Date of Publication, Distribution, etc.
2012
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xii, 171 p. : ill.
GENERAL NOTES
Text of Note
Includes bibliographical references and index
TOPICAL NAME USED AS SUBJECT
Entry Element
Moral and ethical aspects ، Marketing
Entry Element
Case studies ، Marketing
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
M8348
2012
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
Entry Element
written and edited by Patrick E. Murphy, Gene R. Laczniak and Andrea Prothero
AU R eneguE ,kainzcaL
AU aerdnA ,orehtorP
TI
LOCATION AND CALL NUMBER
Shelving Form of Title, Author, Author/Title
1
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