عنوان
پدید آورنده
موضوع
رده
HF 5415 .127 .M398 2004
HF
5415
.
127
.
M398
2004
کتابخانه
محل استقرار
OTHER STANDARD IDENTIFIER
Standard Number
139962
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
زمستان۴۸
.Language of Text, Soundtrack etc
English
TITLE AND STATEMENT OF RESPONSIBILITY
General Material Designation
)44(
First Statement of Responsibility
McDonald, Malcolm
Title Proper
Market segmentation: how to do it, how to profit from it
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Oxford
Name of Publisher, Distributor, etc.
Elsevier/Butterworth-Heinemann
Date of Publication, Distribution, etc.
2004
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxv, 465 p.: col. ill.; 25 cm
GENERAL NOTES
Text of Note
Includes bibliographical references and index
NOTES PERTAINING TO EDITION AND BIBLIOGRAPHIC HISTORY
Text of Note
]3rd ed[
TOPICAL NAME USED AS SUBJECT
Entry Element
، Market segmentation
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
127
.
M398
2004
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
Entry Element
Malcolm McDonald and Ian Dunbar
AU naI ,rabnuD 1951-
TI
LOCATION AND CALL NUMBER
Shelving Form of Title, Author, Author/Title
163
