عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
9781422143568 (hardback : alk. paper)
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Jonah Sachs
Title Proper
Winning the story wars
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Boston, Mass.
Name of Publisher, Distributor, etc.
Harvard Business Review Press,
Date of Publication, Distribution, etc.
c2012
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
viii, 264 p.
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
OTHER VARIANT TITLES
Variant Title
why those who tell--and live--the best stories will rule the future
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing
Entry Element
Storytelling
Entry Element
Consumers
Entry Element
Social media
OTHER CLASS NUMBERS
Class number
658
.
802
,
S121s
,
2012
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
Relator Code
Sachs, Jonah
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Entry Element
Sachs, Jonah
