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Sales forecasting management: a demand management approach
پدید آورنده
John T. Mentzer, Mark A. Moon
موضوع
Sales forecasting -- Management,Marketing research -- Methodology
رده
HF
5415
.
2
.
M39
2005
کتابخانه
Library of Faculty of Entrepreneurship University of Tehran
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
61119237
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
9781412905718
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
John T. Mentzer, Mark A. Moon
Subsequent Statement of Responsibility
author
Title Proper
Sales forecasting management: a demand management approach
EDITION STATEMENT
Edition Statement
2nd ed.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Thousand Oaks
Name of Publisher, Distributor, etc.
SAGE
Date of Publication, Distribution, etc.
2005
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xv, 347 p.: ill.
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (p. 331-335) and index
TOPICAL NAME USED AS SUBJECT
Entry Element
Sales forecasting -- Management
Entry Element
Marketing research -- Methodology
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
2
.
M39
2005
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
Relator Code
Mentzer, John T.
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Moon, Mark A.
Dates
1955-
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