عنوان

Industry and firm studies

شابک

9780765617248

زبان متن نوشتاري يا گفتاري و مانند آن

لاتين

نام نخستين پديدآور

edited by Victor J. Tremblay and Carol Horton Tremblay

عنوان اصلي

Industry and firm studies

وضعيت ويراست

4th ed.

محل نشرو پخش و غیره

Armonk

نام ناشر، پخش کننده و غيره

M.E. Sharpe

تاریخ نشرو بخش و غیره

2007

نام خاص و کميت اثر

xiv, 370 p.: ill., maps

متن يادداشت

مرجع به حساب نمي آيد

متن يادداشت

Includes bibliographical references and index

متن يادداشت

Airline service : the evolution of competition since deregulation / Steven A. Morrison -- Banking : an industry in transition / Robert M. Adams -- Brewing : games firms play / Victor J. Tremblay and Carol Horton Tremblay -- Cigarettes : old firms facing new challenges / Frank J. Chaloupka -- Distilled spirits : spirited competition or regulated monopoly? / Jon P. Nelson -- Health insurance : designing products to reduce costs / Lee R. Mobley and H.E. Frech III -- Motion pictures : competition, distribution, and efficiencies / Stanley I. Ornstein -- Soft drinks : the carbonated soft drink industry in the United States / Ronald W. Cotterill ... [et al.] -- The sports industry and antitrust / Rodney Fort -- General Motors : lost dominance / Seth W. Norton -- Microsoft : who is Microsoft today? / Don E. Waldman and Rochelle Ruffer -- Schlitz : why the Schlitz hit the fan / Avi Goldfarb -- TiVo : product versus incumbent advantage / Pai-Ling Yin.

عنصر شناسه ای

Industrial management -- Case studies

عنصر شناسه ای

Industrial organization -- Case studies

عنصر شناسه ای

Management games -- Case Studies

شماره رده

عنصر شناسه اي

مولف

عنصر شناسه اي

Nursofiza Wan Azmi

عنصر شناسه اي

Tremblay, Carol Horton

کد نقش

editor

کد نقش

editor