Opportunities and strategies for Indian business :
[Book]
preparing for a global India /
SJ Phansalkar.
Thousand Oaks, Ca :
Response Books,
2005.
1 online resource (231 pages) :
illustrations
Includes bibliographical references ([220]-221) and index.
Understanding business response to changes in economic environment -- The ethos of Indian business houses -- Understanding business strategies in the Indian context -- Ingredients of the success formula -- Causes of low performance and failure -- Opportunities and strategies in Indian business.
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Based on extensive research, this insightful book examines the manner in which Indian businesses have responded to change in general and, in particular, to the rapidly changing economic environment. The author demonstrates that there is a clear link between well thought-out strategic business behaviour and good performance. Those firms that behaved more proactively when faced with change have generally fared well by developing new products, adopting cutting-edge technologies, and adapting quickly to the changing market realities. Those that resorted to opportunistic methods, the author argues.
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.