Corporate Event Project Management; Contents; Foreword; Preface; Chapter 1 Managing Events in the Corporate World; Chapter 2 The Corporate Event Project Management Process; Chapter 3 The Corporate Event Office and Documentation; Chapter 4 Venue: The Event Site; Chapter 5 Feasibility, Bidding, and Proposals; Chapter 6 Systems and Decisions; Chapter 7 Event Risk Management; Chapter 8 Contract Management; Chapter 9 The Web-Enabled Corporate Event; Chapter 10 The Corporate Event Manual; Chapter 11 Costing, Procurement, and Cash Flow; Chapter 12 Demonstrating Value Through Measurement and Analysis.
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Corporate Event Project Management merges event and project management to create a new system of tools and techniques that enables corporate event managers to research, design, plan, co-ordinate, and evaluate any corporate event in order to produce a higher rate of return. It covers key topics such as choosing a venue or site, costing and procurement practices, evaluating risk management and reducing it with contract management, and maximizing exposure through the World Wide Web.