A practical guide to sales and selling in the media business
[Book]
Susan De Bonis.
New York, New York (222 East 46th Street, New York, NY 10017)
Business Expert Press
2015
(1 PDF (iv, 59 pages)).
2014 digital library.; Digital and social media marketing and advertising collection.
Title from PDF title page (viewed on December 21, 2014).;Part of: 2014 digital library.
1. Media markets --;2. Understanding your customer --;3. Math and the sales process --;4. Basics of the sales process --;5. How to make solid presentations --;6. Industry laws and personal ethics --;Index.