: Simple Money-Making Secrets of Online Millionaires
/ Scott C. Fox
New York
: AMACOM, American Management Association
, 2006.
293 p.
: ill
Print
Index
Introduction: welcome to the Internet "gold rush," take two!.- The unlimited opportunity of the Internet.- The Internet business revolution.- Starting your e-business: can you afford not to?.- The Internet's first millionaire wave: efficiency.- The Internet's second millionaire wave: products.- The Internet's third millionaire wave: niches.- Developing your own e-business model.- Applying millionaire types theory: a case study.- The ICICLE business model method.- What e-business should you pursue?.- Building your Internet millionaire e-business.- Technology secrets and strategies overview.- Choosing your domain name.- Choosing a website hosting company.- How to build a website in one hour.- Finding a web designer.- E-commerce shopping carts.- The eBay phenomenon.- Developing killer content on a startup budget.- Reality checks before investing real time and money.- An action plan for your million-dollar e-business.- Testing your new business.- Internet marketing secrets for your e-business.- "No budget" marketing secrets.- Small budget marketing secrets.- Real budget marketing secrets.- Legal issues and administration.- Copyright, trademark, and incorporation choices.- Partners: should you share your million-dollar idea?.- Graduation: starting your own dream business.- Congratulations!.- Appendixes.- Appendix A: Index of e-business entrepreneurs and services.- Appendix B: Internet research skills.- Glossary