2101
Schwarz, Eric C.
Advanced theory and practice in sport marketing
Amesterdam; Boston
Butterworth-Heinemann
2008
xxvi, 443 p. : ill.
Includes index
Eric C. Schwarz and Jason D. Hanter
Marketing ، Sports
GV
716
.
S368
2008
AU
AU Hunter, Jason D.
TI
CL
