عنوان
پدید آورنده
موضوع
رده
HF 5415.13 .A354 2002
HF
5415
.
13
.
A354
2002
کتابخانه
محل استقرار
استان: خراسان رضوی ـ شهر: مشهد
14602
Ahmed, Pervaiz K.
Internal marketing: tools and concepts for customer-focused management
Oxford
Butterworth-Heinemann
2002
x, 299p.: ill
Published in association with the Chartered Institute of Marketing
Includes biblographical references and index
Pervaiz K. Ahmed and Mohammed Rafiq
Management ، Marketing
Management -- Case studies ، Marketing
، Organizational effectiveness
Case studies ، Organizational effectiveness
، Relationship marketing
، Customer relations
HF
5415
.
13
.
A354
2002
AU
CO Chartered Institute of Marketing
AU Rafiq, Mohammed
TI
CL
