عنوان
پدید آورنده
موضوع
رده
HF 5415.13 .M369183 1999
HF
5415
.
13
.
M369183
1999
کتابخانه
محل استقرار
electronic
McDonald, Malcolm.
Marketing plans : how to prepare them, how to use them
Oxford ; Boston
Butterworth-Heinemann
1999
xviii, 578 p. : ill. ; 25 cm
The Chartered Institute of Marketing/Butterworth-Heinemann marketing series
"Published in association with the Chartered Institute of Marketing."
Includes index
Malcolm McDonald
4th ed
0750641169
Management ، Marketing
Planning ، Marketing
HF
5415
.
13
.
M369183
1999
AU
CO Institute of Marketing
TI
SE
SE Marketing series )London, England(
