a social capital approach to corporate citizenship projects /
نام نخستين پديدآور
Ian W. Jones, Michael G. Pollitt, David Bek.
وضعیت نشر و پخش و غیره
محل نشرو پخش و غیره
Basingstoke :
نام ناشر، پخش کننده و غيره
Palgrave Macmillan,
تاریخ نشرو بخش و غیره
2007.
مشخصات ظاهری
نام خاص و کميت اثر
xiv, 359 pages ;
ابعاد
23 cm
یادداشتهای مربوط به کتابنامه ، واژه نامه و نمایه های داخل اثر
متن يادداشت
Includes bibliographical references and index.
یادداشتهای مربوط به مندرجات
متن يادداشت
Multinationals in their communities: a social capital approach to corporate citizenship projects -- Corporate citizenship: definintions and expenditure -- Key players in the corporate citizenship debate: CSR's rapidly evolving institutional matrix -- Social capital and multinationals -- Multinationals and community engagement in South Africa and Mexico -- Multinationals and community engagement in Poland -- Diageo and its corporate citizenship programme -- Anglo American and its corporate citizenship programme -- Vodafone Group and its corporate citizenship programme -- What makes for good corporate citizenship projects and programmes? -- Learning the lessons: what directions should corporate citizenship programmes take in the future?
بدون عنوان
0
یادداشتهای مربوط به خلاصه یا چکیده
متن يادداشت
"Multinationals are increasingly important players in global economic development. They offer a rare ability to link local, national and global communities and have the capacity to impact significantly on the quality of social relations within the communities in which they operate. A key way they do this is through their corporate citizenship projects, funded as part of their corporate social responsibility programmes. Such projects may involve, for example, youth training, venture capital funding, free drug distribution or community healthcare." "This book seeks to analyse the nature and effectiveness of these projects using the theoretical and empirical insights of recent social capital literature. It does so by examining multinationals operating in South Africa, Mexico and Poland and by detailed case studies of Diageo, Anglo American, GlaxoSmithKline and Vodafone. The authors demonstrate how multinationals can leverage their community engagement activities to greater effect and play a more significant role in building socially successful communities in developing countries."--Jacket.
ویراست دیگر از اثر در قالب دیگر رسانه
عنوان
Multinationals in their communities.
موضوع (اسم عام یاعبارت اسمی عام)
موضوع مستند نشده
International business enterprises.
موضوع مستند نشده
Social responsibility of business.
موضوع مستند نشده
Human Capital.
موضوع مستند نشده
Industriële organisatie.
موضوع مستند نشده
International business enterprises.
موضوع مستند نشده
Multinationales Unternehmen
موضوع مستند نشده
Organisatiegedrag.
موضوع مستند نشده
Social responsibility of business.
موضوع مستند نشده
Sociale verantwoordelijkheid.
موضوع مستند نشده
Soziales Engagement
رده بندی ديویی
شماره
658
.
408
ويراست
22
رده بندی کنگره
شماره رده
HD60
نشانه اثر
.
J66
2007
سایر رده بندی ها
شماره رده
85
.
02
شماره رده
QP
150
کد سيستم
bcl
کد سيستم
rvk
نام شخص به منزله سر شناسه - (مسئولیت معنوی درجه اول )