عنوان

Winning with customers :

شابک

0470768495

شابک

0470768517

شابک

1119205026

شابک

9780470768495

شابک

9780470768518

شابک

9781119205029

شابک اشتباه

0470547995

شابک اشتباه

9780470547991

شماره

b757776

عنوان اصلي

Winning with customers :

نام عام مواد

[Book]

ساير اطلاعات عنواني

a playbook for B2B /

نام نخستين پديدآور

D. Keith Pigues, Jerry Alderman.

محل نشرو پخش و غیره

Hoboken, N.J. :

نام ناشر، پخش کننده و غيره

Wiley,

تاریخ نشرو بخش و غیره

©2010.

نام خاص و کميت اثر

1 online resource (xxix, 429 pages) :

ساير جزييات

illustrations

متن يادداشت

Winning with Customers: A Playbook for B2B; Contents; Foreword by Karel Czanderna; Preface; Acknowledgments; Introduction by Glenn Dalhart; Chapter 1: Why We Lose; Chapter 2: Define Winning; Chapter 3: The Playbook; Chapter 4: Winning Metrics; Chapter 5: What Does Your Customer Think?; Chapter 6: Informing Decisions; Chapter 7: Executing Value Creation and Value Capture; Chapter 8: The Scoreboard; Chapter 9: Getting Started; Chapter 10: Sustaining and Scaling; Afterword; About the Authors; About the Contributors; Index; Appendix A: Our Approach to Certification and Building Capability.

بدون عنوان

0

متن يادداشت

Do your customers make more money doing business with you? Knowing the answer can help you build measurable and valuable customer relationships, outperform the competition, and unlock profitable growth. Companies are blind to opportunities for profitable customer relationships without a deep understanding of how they create customer value relative to competitors. With a rigorous and measurable understanding of how customers make more money today and in the future with you, combined with supporting plans and tools to align the entire organization for success, a company can win and win big. "Winning with Customers" offers a step-by-step playbook to help companies develop this capability for themselves, act on it, build a culture around it and sustain it over time. The playbook includes case studies, interviews, and tools from leading B2B companies who have demonstrated success. Written by recognized business thought leaders and practitioners, this book will guide you to profitable growth. The book also serves as a launch point into a community of like-minded executives that includes a companion website which offers exercises, access to thought leaders, and other tools help you win with customers.

منبع سفارش / آدرس اشتراک

Safari Books Online

منبع سفارش / آدرس اشتراک

OverDrive, Inc.

شماره انبار

CL0500000077

شماره انبار

FFCCD608-050A-4D47-BDD1-79F53319F5C6

عنوان

Winning with customers.

شماره استاندارد بين المللي کتاب و موسيقي

9780470547991

موضوع مستند نشده

Consumer satisfaction.

موضوع مستند نشده

Customer relations-- Management.

موضوع مستند نشده

Customer services-- Management.

موضوع مستند نشده

BUSINESS & ECONOMICS-- Marketing-- Industrial.

موضوع مستند نشده

Consumer satisfaction.

موضوع مستند نشده

Customer relations-- Management.

موضوع مستند نشده

Customer services-- Management.

موضوع مستند نشده

BUS-- 043020

شماره

ويراست

شماره رده

نشانه اثر

شماره رده

کد سيستم

مستند نام اشخاص تاييد نشده

Pigues, D. Keith.

مستند نام اشخاص تاييد نشده

Alderman, Jerry D.

تاريخ عمليات

20201204175352.0

قواعد فهرست نويسي ( بخش توصيفي )

pn

نام الکترونيکي

نوع ماده

[Book]

تكميل شده

Y