عنوان
پدید آورنده
موضوع
رده
NC1001.6 .C69 2005eb
NC1001
.
6
.
C69
2005eb
کتابخانه
محل استقرار
شابک
شابک
1581155689
شابک
1581159781
شابک
9781581155686
شابک
9781581159783
شابک اشتباه
1581154305
شابک اشتباه
9781581154306
شماره کتابشناسی ملی
شماره
b754492
عنوان و نام پديدآور
عنوان اصلي
The graphic design business book /
نام عام مواد
[Book]
نام نخستين پديدآور
Tad Crawford.
وضعیت نشر و پخش و غیره
محل نشرو پخش و غیره
New York :
نام ناشر، پخش کننده و غيره
Graphic Artists Guild,
تاریخ نشرو بخش و غیره
©2005.
مشخصات ظاهری
نام خاص و کميت اثر
1 online resource (viii, 247 pages) :
ساير جزييات
forms
يادداشت کلی
متن يادداشت
"Copublished with the Graphic Artists Guild"--Cover.
یادداشتهای مربوط به کتابنامه ، واژه نامه و نمایه های داخل اثر
متن يادداشت
Includes bibliographical references (pages 239-240) and index.
یادداشتهای مربوط به مندرجات
متن يادداشت
Intro; CONTENTS; INTRODUCTION; PART I; BUILDING AND PROTECTING YOUR BUSINESS; CHAPTER 1; YOUR BUSINESS PLAN; SOURCES OF FUNDS; EXPANSION; SMALL BUSINESS ADMINISTRATION; CHAPTER 2; LOCATION AND LEASES; ZONING; NEGOTIATING YOUR LEASE; CHAPTER 3; THE GOING CONCERN; FORM OF DOING BUSINESS; BUSINESS NAMES; SALES AND MISCELLANEOUS TAXES; CHAPTER 4; MANAGING YOUR STUDIO; STAFFING; SETUP; SYSTEMS; CHAPTER 5; USING FINANCIAL REPORTS; THE BALANCE SHEET; PROFIT AND LOSS STATEMENT; STATEMENT OF CASH FLOWS; RATIOS; FOR THE DESIGN FIRM; CHAPTER 6; INSURANCE PROTECTION; FINDING THE RIGHT INSURANCE AGENT.
متن يادداشت
CLIENTS LOVE CHOICESCONTENT IS KING; Are Blogs for You?; THE CALL TO ACTION; ITâ#x80;#x99;S STILL ABOUT RELATIONSHIPS; BRINGING IN THE DATA; SPECIAL TIPS FOR ILLUSTRATORS; SPECIAL TIPS FOR GRAPHIC DESIGNERS; CHAPTER 11; WRITING YOUR WINNING PROPOSAL; THE BID CONFERENCE; BE THOROUGH: READ THE RFP; RESPONDING TO A REQUEST FOR PROPOSAL (RFP); OTHER ELEMENTS; THE QUESTION NEVER ASKED; THE EXIT; CHAPTER 12; KEEPING CLIENTS HAPPY (AND COMING BACK); BE PREPARED TO MEET ALL OF THEIR EXPECTATIONS; TALK THE TALK; BUT DONâ#x80;#x99;T LAY IT ON TOO THICK; PRESENTATIONS THAT SPEAK FOR THEMSELVES.
متن يادداشت
COMPETITIONSPRO BONO WORK; YOUR PORTFOLIO; KEEP THE CLIENTS YOU GET; Serve Them Well; THE â#x80;#x9C;BIGâ#x80;#x9D; ACCOUNTS; CHAPTER 9; PORTFOLIO PRESENTATIONS; WHAT CLIENTS LOOK FOR; Technical Ability; Give the Clients What They Really Want; Making Them Look Good; Be the Aspirin, not the Headache; Work within Deadlines and Budgets; PORTFOLIO FORMATS; WHAT YOU SHOW; HOW YOU SHOW IT; TRADITIONAL PORTFOLIOS; ELECTRONIC PORTFOLIOS; CHAPTER 10; MARKETING WITH YOUR WEB SITE; SIMPLE WITH BIG IMPACT; THE IMPORTANCE OF GETTING FOUND; Paid Placement; Paid Inclusion; GETTING YOUR SITE TO ACT FAST.
متن يادداشت
STRATEGIES FOR BUYING INSURANCE ECONOMICALLYLEGAL DEFENSE i; BUSINESS PROTECTION; PERSONAL PROTECTION; CHAPTER 7; ADVANCED INSURANCE ISSUES; MALPRACTICE ISSUES; COVERAGE OF INTELLECTUAL PROPERTY CLAIMS; DENIAL OF COVERAGE; ARE YOU INSURED FOR COMPUTER VIRUS DAMAGE?; PART II; MARKETING YOUR GRAPHIC DESIGN; CHAPTER 8; BRINGING IN CLIENTS; FINDING CLIENTS; Leads; Networking; PROMOTE YOURSELF; The Self-Promotion Piece; The Capabilities Brochure; Direct Mail; Mailing Lists; Talent Directories; Phone Directories; TELEVISION AND RADIO ADVERTISING; COLD CALLS; On the Line and in the House.
متن يادداشت
WHAT ABOUT LUNCHES, DINNERS, AND ALL THAT?FOES OR FRIENDS?; PAMPER THEM; WHAT IF THE CLIENT REALLY NEEDS HELP?; LET THEM KNOW IF THERE ARE CHANGESâ#x80;#x94;AND HOW MUCH THOSE CHANGES WILL COST; THREE WAYS TO LOSE A CLIENT; STAY IN CONTROL OF THE PROJECT; WHAT IF THE CLIENT HATES YOUR IDEA?; HOW IMPORTANT IS PERSONALITY?; GET REFERRALS TO THEIR FRIENDS AND COLLEAGUES; PART III; PROPOSALS, PRICING, AND CONTRACTS; CHAPTER 13; HOW TO DETERMINE YOUR HOURLY RATE; THINGS TO CONSIDER BEFORE STARTING OUT ON YOUR OWN; DO YOU WANT TO BE FULL SERVICE?; PRICING; THE MASTER FORMULA; Per-Task Hourly Rates.
بدون عنوان
0
بدون عنوان
8
بدون عنوان
8
بدون عنوان
8
بدون عنوان
8
یادداشتهای مربوط به خلاصه یا چکیده
متن يادداشت
General small-business advice just doesn't work for a graphic design business. What graphic designers need is The Graphic Design Business Book, packed with directly relevant strategies for creating a business plan, managing a studio, presenting portfolios, marketing on the Web, keeping clients happy, and more, including sample contract forms and listings of professional organizations, all contributed by experts in their fields. Every graphic designer needs a copy of The Graphic Design Business Book.
یادداشتهای مربوط به نیازمندی های سیستم (منابع الکترونیک)و جزئیات فنی
متن يادداشت
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
یادداشتهای مربوط به سفارشات
منبع سفارش / آدرس اشتراک
OverDrive, Inc.
شماره انبار
294712BD-1275-4647-83D7-D8E79F054994
ویراست دیگر از اثر در قالب دیگر رسانه
عنوان
Graphic design business book.
شماره استاندارد بين المللي کتاب و موسيقي
9781581154306
موضوع (اسم عام یاعبارت اسمی عام)
موضوع مستند نشده
Commercial art-- United States-- Marketing.
موضوع مستند نشده
Graphic arts-- United States-- Marketing.
موضوع مستند نشده
Small business-- United States-- Management.
موضوع مستند نشده
Art publicitaire-- États-Unis-- Gestion.
موضوع مستند نشده
Arts graphiques-- États-Unis-- Gestion.
موضوع مستند نشده
Petites et moyennes entreprises-- États-Unis-- Gestion.
موضوع مستند نشده
Commercial art-- Marketing.
موضوع مستند نشده
DESIGN-- Clip Art.
موضوع مستند نشده
DESIGN-- Graphic Arts-- Branding & Logo Design.
موضوع مستند نشده
DESIGN-- Graphic Arts-- Commercial & Corporate.
موضوع مستند نشده
DESIGN-- Graphic Arts-- Illustration.
موضوع مستند نشده
Graphic arts-- Marketing.
موضوع مستند نشده
Small business-- Management.
نام جغرافیایی به منزله موضوع
موضوع مستند نشده
United States.
بدون عنوان
7
مقوله موضوعی
موضوع مستند نشده
DES-- 002000
موضوع مستند نشده
DES-- 007020
موضوع مستند نشده
DES-- 007030
موضوع مستند نشده
DES-- 007040
رده بندی ديویی
شماره
741
.
6/068
ويراست
22
رده بندی کنگره
شماره رده
NC1001
.
6
نشانه اثر
.
C69
2005eb
نام شخص به منزله سر شناسه - (مسئولیت معنوی درجه اول )
مستند نام اشخاص تاييد نشده
Crawford, Tad,1946-
نام تنالگان _ (مسئولیت معنوی برابر)
مستند نام تنالگان تاييد نشده
Graphic Artists Guild (U.S.)
مبدا اصلی
تاريخ عمليات
20201204141344.0
قواعد فهرست نويسي ( بخش توصيفي )
pn
دسترسی و محل الکترونیکی
نام الکترونيکي
مطالعه متن کتاب اطلاعات رکورد کتابشناسی
نوع ماده
[Book]
اطلاعات دسترسی رکورد
تكميل شده
Y
