یادداشتهای مربوط به کتابنامه ، واژه نامه و نمایه های داخل اثر
متن يادداشت
Includes bibliographical references and index.
یادداشتهای مربوط به مندرجات
متن يادداشت
1. Today's Chemical Industry: Which Way is Up? / Florian Budde and Konstantin Kramer -- 2. Today's Challenge -- Value Creation / Robert Berendes [and others] -- 3. Strategic Choices for the Chemical Industry in the New Millennium / Florian Budde [and others] -- 4. Managing Commodity Portfolios / Thomas Rother, Gary A. Farha, and David F. Hoffmeister -- 5. How to Succeed in the Rapidly Maturing Specialty Chemicals Industry / Joel Claret [and others] -- 6. Chemical Companies and Biotechnology / Rolf Bachmann and Wiebke Schlenzka -- 7. The Impact of E-Commerce on the Chemical Industry / Ralph Marquardt [and others] -- 8. The Alchemy of Leveraged Buyouts / G. Sam Samdani, Paul Butler, and Rob McNish -- 9. Revitalizing Innovation / Wiebke Schlenzka and Jurgen Meffert -- 10. Managing the Organizational Context / Karsten Hofmann and Heiner Frankemolle -- 11. Creating an Entrepreneurial Procurement Organization / Khosro Ezaz-Nikpay, Ulrich Horsmann, and Helge Jordan.
متن يادداشت
12. Achieving Excellence in Production / Markus Aschauer [and others] -- 13. A Customer-centric Approach to Sales and Marketing / Sonke Bastlein and Jan-Philipp Pfander -- 14. The Role of Mergers and Acquisitions / Markus Aschauer [and others] -- 15. The Delicate Game of Post-merger Management / Tomas Koch, Andre M. Schmidt, and Boris Gorella -- 16. Cyclicality: Trying to Manage the Unmanageable / Paul Butler, Robert Berendes, and Brian Elliott.