Cover; CONTENTS; EDITORIAL ADVISORY BOARD; Editorial; Unpacking the halo effect: reputation and crisis management; Rethinking relationship management; Developing an online press office for Cardiff Council; PR career progression -- the gap between traditional research and the UK industry's perception; Contradictions in "reputation management"; A development framework for government communicators; Towards relationship management
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This e-book features 7 of the accepted papers from The Alan Rawel CIPR Academic Conference 2005 - New thinking in public relations research and practice: Partnering academia with industry. From a mixture of academics and practitioners.