عنوان

Tourism :

شابک

0471400610

شابک

9780471400615

شماره

b700002

عنوان اصلي

Tourism :

نام عام مواد

[Book]

ساير اطلاعات عنواني

principles, practices, philosophies /

نام نخستين پديدآور

Charles R. Goeldner, J.R. Brent Ritchie.

وضعيت ويراست

9th ed.

محل نشرو پخش و غیره

Hoboken, N.J. :

نام ناشر، پخش کننده و غيره

Wiley,

تاریخ نشرو بخش و غیره

©2003.

نام خاص و کميت اثر

xvii, 606 pages, 8 unnumbered pages of plates :

ساير جزييات

illustrations (some color) ;

ابعاد

24 cm

متن يادداشت

Includes bibliographical references and index.

متن يادداشت

Preface. -- PART ONE: TOURISM OVERVIEW. -- Tourism in Perspective. -- Introduction. -- What Is Tourism? -- Components of Tourism and Tourism Management. -- Basic Approaches to the Study of Tourism. -- Economic Importance. -- Benefits and Costs of Tourism. -- Summary. -- About the Reading. -- Reading 1.1: What Past and Present World Leaders have Said. -- Key Concepts. -- Internet Sites. -- Internet Exercise. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. -- Tourism Through the Ages. -- Introduction. -- Early Beginnings. -- Early (and Later) Tourist Attractions. -- Early Economic References. -- The First Travel Agents. -- Historic Transportation. -- Accommodations. -- Chronologies of Travel. -- Summary. -- About the Reading. -- Reading 2.1: Some Past, Present, and Future Trends in the Travel Industry. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Selected References. -- Career Opportunities. -- Introduction. -- Job Forecasts. -- Job Requirements. -- Career Possibilities. -- Career Paths in Tourism. -- Internships. -- Other Sources of Career Information. -- Summary. -- About the Reading. -- Reading 3.1: from Humble Beginnings to Major Success. -- PART TWO: HOW TOURISM IS ORGANIZED. -- World, National, Regional, and Other Organizations. -- Introduction. -- International Organizations. -- Developmental Organizations (International and National). -- Regional International Organizations. -- National Organizations. -- Regional Organizations. -- State and Community Organizations. -- Summary. -- About the Reading. -- Reading 4.1: Pacific Asia Travel Association. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. -- Passenger Transportation. -- Introduction. -- The Airline Industry. -- The Rail Industry. -- The Motorcoach Industry. -- The Automobile. -- The Cruise Industry. -- Summary. -- About the Reading. -- Reading 5.1: Australia's Olympic Park Station and Rail Link. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. -- Organizations in the Distribution Process. -- Introduction. -- Travel Agents. -- Internet. -- Consolidators. -- The Tour Wholesaler. -- Specialty Channelers. -- Choosing Channels. -- Summary. -- About the Reading. -- Reading 7.1: Why Use an Asta Travel Agent? -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. -- Attractions, Entertainment, Recreation, and Other. -- Introduction. -- Attractions. -- Gaming. -- Recreation. -- Entertainment. -- Festivals and Events. -- Shopping. -- Education. -- Publishing. -- Marketing and Publicity Organizations. -- Miscellaneous Services. -- Summary. -- About the Reading. -- Reading 8.1: History of Amusement Parks. -- PART THREE: UNDERSTANDING TRAVEL BEHAVIOR. O MOTIVATION FOR PLEASURE TRAVEL. -- Introduction. -- A Focus on Customers. -- The Need for a Theory. -- The Development of Motivation Models. -- Summary. -- Key Concepts. -- Internet Exercise. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. -- Cultural and International Tourism for Life's Enrichment. -- Introduction. -- Importance. -- Life-Seeing Tourism. -- The Romance of Pleasure Travel. -- Developmental and Promotional Measures. -- Anthropography (Geography of Humankind). -- Types of Destinations-Travel Experiences. -- Other Tourist Appeals. -- Tourism and Peace. -- Summary. -- About the Reading. -- Reading 10.1: Tourism: the World's Peace Industry? -- Key Concepts. -- Internet Sites. -- Internet Exercise. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. -- Sociology of Tourism. -- Introduction. -- Effects on the Individual. -- Effects on the Family. -- Effects on Society. -- Life Characteristics and Travel. -- Emergence of Group Travel Patterns. -- Social (Subsidized) Tourism. -- Summary of the Principal Social Effects of Tourism. -- The International Tourist. -- Barriers to Travel. -- Summary. -- About the Reading. -- Reading 11.1: Tourism After 11 September 2001: Analysis, Remedial Action, and Prospects. -- PART FOUR: TOURISM SUPPLY, DEMAND, POLICY, PLANNING, AND DEVELOPMENT. O TOURISM COMPONENTS AND SUPPLY. -- Introduction. -- Supply Components. -- Natural Resources. -- Built Environment. -- Operating Sectors. -- Spirit of Hospitality and Cultural Resources. -- Matching Supply with Demand. -- Summary. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. o Measuring and Forecasting Demand. -- Introduction. -- Why Demand Is Important. -- Demand to a Destination. -- Measuring Demand. -- Projection Methodology. -- Summary. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. o Tourism's Economic Impact. -- Introduction. -- Tourism's Economic Impact-An International Perspective. -- Comparing International and Domestic Expenditures. -- Optimization. -- Economic Multipliers. -- More Advanced Economic Concepts Related to Tourism. -- Summary. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. o Tourism Policy: Structure, Content, and Process. -- Introduction. -- Tourism Policy: A Definition. -- The Focus of Tourism Policy: The Competitive/Sustainable Destination. -- Tourism Policy: Structure, Content, and Process. -- Translating Policy into Reality. -- Summary. -- About the Reading. -- Reading 15.1: Global Code of Ethics for Tourism. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Selected References. -- Tourism Planning, Development, and Social Considerations. -- Introduction. -- Relating Tourism Planning to Tourism Policy. -- Why Tourism Planning Is Necessary. -- The Planning Process. -- Goals of Tourism Development. -- Political Aspects of Tourism Development. -- Development of Tourist Potential. -- Summary. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. o Tourism and the Environment. -- Introduction. -- Does Tourism Threaten the Environment? The WTTC Position. -- Sustainable Development. -- Ecotourism: Common Terms Used. -- 2002: The International Year of Ecotourism. -- Current Tourism Industry Practices. -- A Closing Note. -- Summary. -- About the Reading. -- Reading 17.1: Business Enterprises for Sustainable Travel (Best). -- PART FIVE: ESSENTIALS OF TOURISM RESEARCH AND MARKETING. O TRAVEL AND TOURISM RESEARCH. -- Introduction. -- Illustrative Uses of Travel Research. -- The State of the Art. -- The Travel Research Process. -- Sources of Information. -- Basic Research Methods. -- Who Does Travel Research? -- Travel and Tourism Research Association. -- Summary. -- About the Reading. -- Reading 18.1: the American Tourism Market: Evolution to 2010: It's Coming Faster Than You Think. -- Key Concepts. -- Internet Sites. -- Internet Exercise. -- Questions for Review and Discussion. -- Selected References. o Tourism Marketing. -- Introduction. -- Marketing Concept. -- The Marketing Mix. -- Market Segmentation. -- Marketing Planning: The Tourism Marketing Plan. -- Joint Marketing Efforts. -- Tourism's Future. -- Introduction. -- Tourism in the Third Millennium. -- The World of Tourism in 2020. -- The Nature of Future Growth. -- Leisure, Tourism, and Society in the Third Millennium. -- New Realities-New Horizons: Forces Impacting the Future of Tourism. -- The Changing Nature of Tourism Products. -- New Realities, New Horizons. -- Summary. -- About the Reading. -- Reading 20.1: the Market for Space Tourism: Early Indications.

بدون عنوان

0

متن يادداشت

"Completely revised and redesigned with a beautiful, new two-color interior, Tourism examines how different components of the industry work together to create a unified, successful travel experience. In six parts it covers: an overview of the industry; how tourism is organized; travel behavior; tourism supply, demand, policy, planning, and development; research and marketing; and future prospects."--Jacket.

موضوع مستند نشده

Tourism.

موضوع مستند نشده

Tourisme.

موضوع مستند نشده

Toerisme.

موضوع مستند نشده

Tourism.

موضوع مستند نشده

Tourismus

شماره

ويراست

شماره رده

نشانه اثر

شماره رده

شماره رده

شماره رده

کد سيستم

کد سيستم

کد سيستم

مستند نام اشخاص تاييد نشده

Goeldner, Charles R.

مستند نام اشخاص تاييد نشده

Ritchie, J. R. Brent.

تاريخ عمليات

20201207154356.0

نام الکترونيکي

نوع ماده

[Book]

تكميل شده

Y