یادداشتهای مربوط به کتابنامه ، واژه نامه و نمایه های داخل اثر
متن يادداشت
Includes bibliographical references and index
یادداشتهای مربوط به مندرجات
متن يادداشت
From rock to gem -- Valuing diamonds -- A diamond is forever -- Diamonds and emotions -- Diamonds and bling -- Diamonds and performance
بدون عنوان
0
یادداشتهای مربوط به خلاصه یا چکیده
متن يادداشت
"Images of diamonds appear everywhere in American culture. And everyone who has a diamond has a story to tell about it. Our stories about diamonds not only reveal what we do with these tiny stones, but also suggest how we create value, meaning, and identity through our interactions with material culture in general.Things become meaningful through our interactions with them, but how do people go about making meaning? What can we learn from an ethnography about the production of identity, creation of kinship, and use of diamonds in understanding selves and social relationships? By what means do people positioned within a globalized political-economy and a compelling universe of advertising interact locally with these tiny polished rocks?This book draws on 12 months of fieldwork with diamond consumers in New York City as well as an analysis of the iconic De Beers campaign that promised romance, status, and glamour to anyone who bought a diamond to show that this thematic pool is just one resource among many that diamond owners draw upon to engage with their own stones. The volume highlights the important roles that memory, context, and circumstance also play in shaping how people interpret and then use objects in making personal worlds. It shows that besides operating as subjects in an ad-burdened universe, consumers are highly creative, idiosyncratic, and theatrical agents"--
موضوع (اسم عام یاعبارت اسمی عام)
موضوع مستند نشده
Diamonds-- Social aspects
موضوع مستند نشده
Identity (Psychology)
موضوع مستند نشده
Symbolosm
رده بندی ديویی
شماره
155
.
2
ويراست
23
رده بندی کنگره
شماره رده
GT2254
نشانه اثر
.
F35
2014
نام شخص به منزله سر شناسه - (مسئولیت معنوی درجه اول )