عنوان

The ten principles behind great customer experiences /

شابک

0273775081 (pbk.)

شابک

0273775987 (ePub)

شابک

9780273775089 (pbk.)

شابک

9780273775980 (ePub)

شابک اشتباه

9780273775997 (PDF)

شماره

b411271

عنوان اصلي

The ten principles behind great customer experiences /

نام عام مواد

[Book]

نام نخستين پديدآور

Matt Watkinson

نام خاص و کميت اثر

xviii, 222 pages ;

ابعاد

24 cm

متن يادداشت

Includes bibliographical references and index

متن يادداشت

Preface -- Acknowledgements -- Introduction -- Why the customer experience matters -- Why customer experiences aren't improving -- The ten principles behind great customer experiences -- Great customer experiences strongly reflect the customer's identity -- Great customer experiences satisfy our higher objectives -- Great customer experiences leave nothing to chance -- Great customer experiences set and then meet expectations -- Great customer experiences are effortless -- Great customer experiences are stress free -- Great customer experiences indulge the senses -- Great customer experiences are socially engaging -- Great customer experiences put the customer in control -- Great customer experiences consider the emotions -- Bringing it all together : the Apple customer experience -- Final thoughts

بدون عنوان

0

موضوع مستند نشده

Consumer satisfaction

موضوع مستند نشده

Customer relations

موضوع مستند نشده

Customer services

شماره

ويراست

شماره رده

نشانه اثر

مستند نام اشخاص تاييد نشده

Watkinson, Matt

تاريخ عمليات

20141128191506.0

قواعد فهرست نويسي ( بخش توصيفي )

rda

نام الکترونيکي

نوع ماده

[Book]

تكميل شده

Y