Producing beer, wine, and spirits / Ronald Simpson -- Understanding alcohol availability : noncommercial beverages / Adrian Botha -- Marketing beverage alcohol / Roger Sinclair -- Pricing beverage alcohol / Godfrey Robson -- Selling and serving beverage alcohol / Graeme Willersdorf -- Making responsible choices / Marjana Martinic -- Working together / Brett Bivans, John Orley -- Implementing the WHO global strategy to reduce harmful use of alcohol : the producers' contributions / Mark Leverton, Marcus Grant.