عنوان
پدید آورنده
موضوع
رده
QA76 .R677 2016
QA76
.
R677
2016
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0230236855
(Number (ISBN
9780230236851
NATIONAL BIBLIOGRAPHY NUMBER
Number
b542925
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Sustainability Strategies :
General Material Designation
[Book]
Other Title Information
When Does it Pay to be Green?.
First Statement of Responsibility
R Orsato
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
London
Name of Publisher, Distributor, etc.
Palgrave Macmillan UK
Date of Publication, Distribution, etc.
2016
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
(265 pages).
SERIES
Series Title
INSEAD business press.
CONTENTS NOTE
Text of Note
Cover; Contents; List of Figures; List of Acronyms; Preface; Acknowledgements; PART I: FUNDAMENTALS; 1 When Does It Pay to Be Green?; Greening as a Commitment; Greening as a Core Competence; The Frontiers of Corporate Environmentalism; Methodological Challenges in When It Pays To Be Green; Conclusion; 2 What Are Sustainability Strategies?; What Sustainability Strategies are not; Competitive Advantage: Positioning and Capabilities; Competitive Environmental Strategies; Beyond Competition: Sustainable Value Innovation; The Sustainability Strategies Portfolio; Conclusion. PART II: COMPETITIVE ENVIRONMENTALISM3 Eco-Efficiency; From Resource Productivity to Eco-Efficiency; Eco-Efficiency at the Firm: Lean Thinking; Eco-Efficiency beyond Borders: Industrial Symbiosis; Eco-Efficiency in the Skies: Carbon Credits; When Eco-Efficiency Pays; Conclusion; 4 Beyond Compliance Leadership; Reputation and its Risks; Green Clubs: Reputation Insurance?; When Beyond Compliance Leadership Pays; Conclusion; 5 Eco-Branding; Product Certification Clubs: Eco-Labels; From Eco-Labeling to Eco-Branding; When Eco-Branding Pays; Conclusion; 6 Environmental Cost Leadership. Eco-Designing Products: Life Cycle ThinkingChanging Products' Nature; Redefining Products' Concept and Use; When E-Cost Leadership Pays; Conclusion; PART III: BEYOND COMPETITION; 7 Sustainable Value Innovation; The Call for SVI Strategies: The Troublesome Auto Industry; The Dominant Strategic Logic: Greener Cars; Sustainable Value Innovation in Mobility: Greener Systems; When Sustainable Value Innovation Pays; Conclusion; 8 Sustainability Strategies and Beyond; When Does It Pay to Be Green, Really?; Competitive Environmentalism; Beyond Competition; Conclusion; Notes; Index; A; B; C; D; E; F. GH; I; J; K; L; M; N; O; P; R; S; T; U; V; W; Z.
LIBRARY OF CONGRESS CLASSIFICATION
Class number
QA76
Book number
.
R677
2016
PERSONAL NAME - PRIMARY RESPONSIBILITY
R Orsato
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
R Orsato
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
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