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عنوان
The visible librarian :asserting your value with marketing and advocacy

پدید آورنده
Siess, Judith A.

موضوع
$ALibraries$BPublic relations,$ALibraries$BMarketing,$AAdvertising$BLibraries,$ALibraries and readers

رده
Z
716
.
3
.
S54
2003

کتابخانه
Central Library of Agricultural

محل استقرار
استان: Tehran ـ شهر: Tehran

Central Library of Agricultural

تماس با کتابخانه : 16-22414413-021

OTHER STANDARD IDENTIFIER

Standard Number
101859

TITLE AND STATEMENT OF RESPONSIBILITY

First Statement of Responsibility
Siess, Judith A.
Title Proper
The visible librarian :asserting your value with marketing and advocacy

.PUBLICATION, DISTRIBUTION, ETC

Place of Publication, Distribution, etc.
Chicago
Name of Publisher, Distributor, etc.
American Library Association
Date of Publication, Distribution, etc.
2003

PHYSICAL DESCRIPTION

Specific Material Designation and Extent of Item
xvi, 154 p. ; 23 cm.

GENERAL NOTES

Text of Note
Includes bibliographical references )p. 123-146( and index

CONTENTS NOTE

Text of Note
The primacy of customer service and other basics -- Doing the groundwork : marketing -- Publicity : the tangibles -- Public relations : the personal touch -- Advocacy : putting it all together

TOPICAL NAME USED AS SUBJECT

Entry Element
$ALibraries$BPublic relations
Entry Element
$ALibraries$BMarketing
Entry Element
$AAdvertising$BLibraries
Entry Element
$ALibraries and readers

DEWEY DECIMAL CLASSIFICATION

Number
█▒█▒█╣█░

LIBRARY OF CONGRESS CLASSIFICATION

Class number
Z
716
.
3
.
S54
2003

PERSONAL NAME - PRIMARY RESPONSIBILITY

Relator Code
AU
Entry Element
Judith A. Siess

TI

LOCATION AND CALL NUMBER

Shelving Form of Title, Author, Author/Title
┌ش‌╪ش╪س‌╪س╪ض╪س‌┘۶┘۷ ╪س‌╪لا┘۴╪س‌╪╣ ╪▒╪│╪س‌┘۶┘،

Proposal/Bug Report

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