Routledge international series in tourism, business and management
یادداشتهای مربوط به کتابنامه ، واژه نامه و نمایه های داخل اثر
متن يادداشت
Includes bibliographical references and index.
یادداشتهای مربوط به مندرجات
متن يادداشت
Introduction: tourism and international business -- tourism as international business ---- Part I. Framing international business and tourism: governance and regulation. 1. Regulating the international trade in tourism services --- 2. Citizenship and the state: hidden features in the internationalisation of tourism --- 4. Nature and the environment as trans-boundary business strategies ---- Part II. The internationalisation of tourism businesses. 5. Aeropolitics, global aviation networks and the regulation of international visitor flows --- 6. International and transnational aspects of the global cruise industry --- 7. International business networks and intercultural communications in the production of tourism ---- Part III. The internationalisation of tourism: practices and processes. 8. The internationalisation of tourism commodity chains --- 9. Internationalisation in adventure tourism: the mobility of people, products and innovations --- 10. The internationalisation of tourism labour markets: working and playing in a ski resort ---- Part IV. Tourism and destinations in the internationalisation of business. 11. International business, intellectual property and the misappropriation of place: food, wine and tourism --- 12. Sports facilities and transnational corporations: anchors of urban tourism development --- 13. International car manufacturers, brandscapes and tourism: engineering the experience economy --- 14. Partnerships and social responsibility: leveraging tourism and international film business --- 15. Conclusion: mobilities of commerce.
بدون عنوان
0
یادداشتهای مربوط به خلاصه یا چکیده
متن يادداشت
Whether it's bungee jumping in Queenstown or visiting the Guinness factory in Dublin, where we travel -- and what we do when we get there - has changed significantly in the past twenty years. This innovative textbook explores what is possibly the most unrecognized of international service industries, placing tourism in the context of contemporary globalization and trade-in services. It provides new perspectives on tourism as a form of international business, and the implications for firms, the state and individuals. Split into four separate sections, with introductions outlining the key themes in each, it examines important topics such as: a) the role of governance and regulation in tourism services; b) the effects of increased global mobility on tourism entrepreneurship; c) how tourism businesses are becoming internationalized; and d) why other business sectors are increasingly interested in tourism. Case studies are used throughout to highlight important issues, from developments in the aviation industry to the rise of working holidays. This book gets to the core of a crucial service industry, and is essential reading for any researcher or student of tourism or international business.-- Back cover.