یادداشتهای مربوط به کتابنامه ، واژه نامه و نمایه های داخل اثر
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Includes bibliographical references.
یادداشتهای مربوط به مندرجات
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Abstracts & keywords; Guest editorial; Consumer-driven innovation networks and e-business management systems; Bla-bla-bla: video chat service on the Internet -- a market feasibility study; A projectives perspective of international ''e''-services; A consideration of the roles of business intelligence and e-business in management and marketing decision making in knowledgebased and high-tech start-ups; The importance of a strong business-IT relationship for the realisation of benefits in e-business projects: the experiences of Egg
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یادداشتهای مربوط به خلاصه یا چکیده
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This paper examines the use of consumer-driven innovation networks within the UK food-retailing industry using qualitative interview-based research analysed within an economic framework. This perspective revealed that, by exploiting information gathered directly from their customers at point-ofsale and data mining, supermarkets are able to identify consumer preferences and co-ordinate new product development via innovation networks. This has been made possible through their information control of the supply-chain established through the use of transparent inventory management systems. As a res.