عنوان

Sustainability in luxury fashion business /

شابک

9789811088780

شابک

9789811088797

شابک

9789811342646

شابک

9811088780

شابک

9811088799

شابک

9811342644

شابک اشتباه

9789811088773

شابک اشتباه

9811088772

عنوان اصلي

Sustainability in luxury fashion business /

نام عام مواد

[Book]

نام نخستين پديدآور

Chris K.Y. Lo, Jung Ha-Brookshire, editors.

محل نشرو پخش و غیره

Singapore :

نام ناشر، پخش کننده و غيره

Springer,

تاریخ نشرو بخش و غیره

[2018]

نام خاص و کميت اثر

1 online resource

عنوان فروست

Springer Series in Fashion Business,

شاپا ي ISSN فروست

2366-8776

متن يادداشت

Chapter 1. Opening: Sustainability and Luxury Brands (Chris K.Y. Lo) -- Chapter 2. Sufficient Desire: The Discourse of Sustainable Luxury (Katie Baker Jones) -- Chapter 3. The Marketing of Sustainability and CSR Initiatives by Luxury Brands: Cultural Indicators, Call to Action, and Framework (RayeCarol Cavender) -- Chapter 4. Luxury Fashion Brands vs. Mass Fashion Brands: Data Mining Analysis of Social Media Responses toward Corporate Sustainability(Stacy Hyun-Nam Lee) -- Chapter 5. Luxury Cruelty: An Analysis of Consumers' Responses to Animal Cruelty in a Luxury Fashion Supply Chain (Heejin Lim) etc.

بدون عنوان

0

متن يادداشت

This book explores new approaches and strategies that luxury fashion brands could adopt in their operations toward sustainability goals. It addresses the unique challenges faced by luxury fashion brands, given that concepts of luxury and sustainability may be conflicting. In doing so, it elaborates on how fashion brands need to manage their suppliers to comply with and improve social and environmental conditions, the pressure to fulfill the triple-bottom lines, consumer demands for transparency, and social media and its advantages in achieving sustainability goals. Exploring the notion that luxury fashion brands are in a better position to pursue superior sustainability performance, it presents research that highlights how the consequences of non-compliance could have more devastating effects on luxury brands than on mass-market brands. The book is a valuable resource for academics and practitioners in the field of business, sustainability, and fashion.

منبع سفارش / آدرس اشتراک

Springer Nature

شماره انبار

com.springer.onix.9789811088780

شماره استاندارد بين المللي کتاب و موسيقي

9789811088773

موضوع مستند نشده

Clothing trade-- Environmental aspects.

موضوع مستند نشده

Clothing trade-- Moral and ethical aspects.

موضوع مستند نشده

Luxury goods industry-- Environmental aspects.

موضوع مستند نشده

Luxury goods industry-- Moral and ethical aspects.

موضوع مستند نشده

Sustainable development.

موضوع مستند نشده

Clothing trade-- Environmental aspects.

موضوع مستند نشده

Clothing trade-- Moral and ethical aspects.

موضوع مستند نشده

Sustainable development.

موضوع مستند نشده

TECHNOLOGY & ENGINEERING-- Technical & Manufacturing Industries & Trades.

موضوع مستند نشده

KJJ

موضوع مستند نشده

KJJ

موضوع مستند نشده

TEC-- 040000

شماره

ويراست

شماره رده

نشانه اثر

مستند نام اشخاص تاييد نشده

Ha-Brookshire, Jung

مستند نام اشخاص تاييد نشده

Lo, Chris K. Y.

تاريخ عمليات

20200823223109.0

قواعد فهرست نويسي ( بخش توصيفي )

pn

نام الکترونيکي

نوع ماده

[Book]

تكميل شده

Y